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Partnership

Estee Lauder x Google Cloud Generative AI

Estee Lauder Companies and Google Cloud expanded their strategic partnership to pioneer generative AI across ELC brand sites for luxury digital experiences. The collaboration explores AI-powered solutions for consumer sentiment analysis R&D insights and high-touch digital beauty experiences.

technology · Active · operating


Machine-readable surfaces

34141139-d1a1-4c9e-bde3-068d6bb9d37f
Type
technology
Status
Activeoperating

Who’s involved

The Estée Lauder Companies (NYSE: EL) is a US cosmetics and skincare manufacturer. Makes strategic investments in manufacturing automation, robotic packaging, and AI-powered beauty technology.

HQNew York, NYelcompanies.com4 partnerships

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Off-registry parties

  • Google Cloud · technology provider

Related partnerships

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Sources (1)

  1. https://www.prnewswire.com/news-releases/the-estee-lauder-companies-inc-and-google-cloud-partner-to-transform-the-online-consumer-experience-with-generative-ai-301912131.html

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