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Partnership

Bluewhite x New Holland (CNH Industrial)

New Holland (CNH Industrial brand) distributes, sells, and services Bluewhite's autonomous retrofit kits through its dealership network. Customers can upfill existing New Holland tractors to run fully autonomously in orchards, vineyards, and specialty crop operations.

distribution · Active · operating

Track Bluewhite x New Holland (CNH Industrial)

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223a77bf-81c9-4425-b17d-425fdd9cc871
Type
distribution
Status
Activeoperating
Announced
2025-06-25
1.3 years ago
Active for
1.3 years

Who’s involved

Bluewhitetechnology provider

[Bluewhite](/companies/bluewhite) is an Israeli agricultural robotics company offering autonomous retrofit kits that convert any tractor make into a fully autonomous platform. Founded in 2017 in Tel Aviv, its Pathfinder hardware kit and Compass cloud software enable growers to operate fleets autonomously in orchards, vineyards, and specialty crops. Bluewhite has accumulated 50,000+ autonomous hours across 150,000+ acres and partnered with [CNH Industrial](https://www.cnhindustrial.com)'s New Holland brand to distribute kits through dealerships. The company was acquired by Israeli defense technology group Elbit Systems through its subsidiary FUSE in 2026.

HQTel Aviv, Israelwww.bluewhite.co1 partnerships

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Sources (1)

  1. https://www.farmprogress.com/farming-equipment/new-holland-bluewhite-announce-autonomy-collaboration

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