CNH Raven Autonomy (Case IH / New Holland) vs John Deere autonomous tractor + See & Spray in 2026

CNH Raven Autonomy (Case IH / New Holland)

CNH Industrial (NYSE: CNH; brands Case IH and New Holland Agriculture) runs its agricultural-autonomy program through Raven Industries, which it acquired in 2021 for about $2.1 billion. There is no consumer price: it is B2B agricultural autonomy, not a product sold to consumers. DEPLOY catalogs the entity under the CNH parent rather than a single brand because the autonomy IP is owned at the CNH level and deployed identically across Case IH and New Holland.

It is at commercial maturity for its shipping automation and retrofit features: the OMNiPOWER self-propelled platform (2020) and OMNiDRIVE driverless grain-cart retrofit (2021), Raven Cart Automation (commercial from mid-March 2024), the Raven Autonomy Driverless Tillage Solution (2024 model-year), and Sense & Act targeted spraying plus combine, planter, and baler automation. A verified-vs-claimed point: the headline cab-less robot tractor is not shipping: it traces to a 2016 cabless Autonomous Concept Vehicle that was never productized, and the R4 Autonomous Robot Family remains a proof-of-concept as of Agritechnica 2025, with CNH's own November 2025 materials describing broad factory-fit Autonomous Tillage as in development, Passive Implement Guidance launching in 2026, and Green-on-Green spraying in 2027.

Importantly, CNH's autonomy asset is Raven Industries, not Bear Flag Robotics (which belongs to John Deere).

John Deere autonomous tractor + See & Spray

John Deere's autonomy spans the Autonomous 8R tractor (tillage, shown at CES 2022), a second generation shown at CES 2025 (Autonomous 9RX, the 5ML orchard tractor, a 460 P-Tier dump truck pilot, and a battery-electric mower), and the See & Spray targeted-herbicide system (from the Blue River acquisition), which Deere reports customers used across about five million acres in 2025. These are enterprise agricultural products sold to farms, not consumer goods, so there is no consumer price. The 8R autonomy is tillage-focused, not full-task farm autonomy, and the 9RX and 5ML are early rollout, not at-scale shipping.