Amazon Robotics fleet vs Geek+ AMR in 2026

Amazon Robotics fleet

Amazon Robotics operates the world's largest deployed fleet of warehouse mobile robots, originating from Amazon's 2012 acquisition of Kiva Systems for $775 million. There is no consumer price, and critically these robots are deployed in Amazon's own fulfillment network rather than sold to external customers: it anchors the captive-internal end of the warehouse-AMR business-model spectrum (distinct from vendors such as Locus or Geek+ that sell or subscribe to customers).

It is at commercial maturity as an internal deployment: Amazon stated it deployed its one-millionth robot in 2025 (corroborated by CNBC), spanning more than 300 facilities and coordinated by the DeepFleet AI foundation model. Its lines include the Hercules, Pegasus, and Xanthus drive units, Proteus (its first fully autonomous mobile robot, 2022), the heavy-lift Titan (2023), the Sequoia storage system (2023), the Sparrow, Cardinal, and Robin arms, and Vulcan (2025). The one-million-plus figure is Amazon-stated and independently corroborated; trials of Agility's Digit humanoid are claimed, not commercial.

Geek+ AMR

Geek+ (Geekplus) is a Beijing-founded warehouse-fulfillment robotics company and one of the largest autonomous-mobile-robot providers by deployment, offering goods-to-person AMRs (RoboShuttle, P-series movers, sorting robots), frequently on a Robots-as-a-Service model. There is no consumer price: it is a B2B warehouse-automation provider, not a robot sold to consumers.

It is at commercial maturity: roughly 800 enterprise clients across 40-plus countries, with Decathlon a verified European customer. On July 9, 2025 it listed on the Hong Kong Exchange Main Board (2590.HK), becoming the first publicly listed pure-play warehouse AMR vendor, reporting roughly 31% first-half-2025 revenue growth and positive adjusted EBITDA.

Broader customer claims (Nike, Walmart, Toyota) and a '1,000-plus projects' figure are company marketing; the verified figures are 800-plus clients and 40-plus countries. As an HKEX-listed company, its disclosures carry a stronger public-company verification posture.