# Zebra/Fetch AMR: Price, Availability & Status (2026)

The Zebra/Fetch AMR line (acquired with Fetch Robotics in 2021) is discontinued: Zebra (NASDAQ: ZBRA) exited the robotics-automation business in December 2025. The warehouse-AMR wound-down anchor. No consumer price.

## Price

_No verified price on record._

There is no consumer price, and the line is discontinued. The Zebra/Fetch AMRs were sold into B2B warehouse automation, not to consumers, so DEPLOY records zero price points.

## Availability

_Status: discontinued_

The Zebra/Fetch AMR line is discontinued. On December 9, 2025, Zebra Technologies (NASDAQ: ZBRA) filed an SEC 8-K disclosing a decision to dispose of or exit the robotics-automation business, with most staff departing by end-2025.

## Status

The Zebra/Fetch AMR line comprises the autonomous material-handling robots (RollerTop, CartConnect, FlexShelf, HMIShelf) that Zebra Technologies (NASDAQ: ZBRA) acquired with Fetch Robotics in 2021 for about $290 million and later branded as Zebra Symmetry Fulfillment, running on the FetchCore fleet platform. It is the wound-down anchor of DEPLOY's warehouse-AMR cohort. On December 9, 2025, Zebra filed an SEC 8-K disclosing a decision to dispose of or exit the robotics-automation business, taking roughly $80 million in charges, with most staff departing by end-2025 and about a quarter retained to March 2026 to manage existing deployments; the stated reason was that the AMR business was not scaling fast enough. Live deployments existed (e.g. ODW Logistics, a 42% pick-rate improvement reported less than two months before the wind-down), and the historical deployments retain their commercial state while the line itself reflects the wound-down direction.

## Compare

| Model | Pricing | Tier |
| --- | --- | --- |
| [Locus Robotics](/price/locus-locusbot) | No consumer price | absence (RaaS (survivor)) |
| [Geek+ AMR](/price/geekplus-amr) | No consumer price | absence (HKEX-listed (survivor)) |
| [Amazon Robotics](/price/amazon-robotics-fleet) | No consumer price | absence (Captive (survivor, 1M+ robots)) |
| [Symbotic](/price/symbotic-system) | No consumer price | absence (Systems integrator (survivor)) |

## Common questions

### Can I buy a Zebra/Fetch AMR?

No. The line is discontinued: Zebra (NASDAQ: ZBRA) decided to exit the robotics-automation business in December 2025. It was B2B warehouse automation, never sold to consumers; there is no consumer price.

### Why did Zebra discontinue the Fetch AMRs?

On December 9, 2025, Zebra filed an SEC 8-K disclosing a decision to dispose of or exit the robotics-automation business (~$80M in charges); the stated reason was that the AMR business was not scaling fast enough.

## How DEPLOY verified this

- [How DEPLOY tracks pricing](https://news.deploy.report/methodology/how-we-track-pricing)
- [How DEPLOY verifies deployment status](https://news.deploy.report/methodology/how-we-verify-deployment-status)

## Related reading

- [Deploy News: What is an AMR?](https://news.deploy.report/explainers/what-is-an-amr)
- [Deploy News: How DEPLOY verifies](https://news.deploy.report/explainers/how-deploy-verifies)

## On the registry

- [Model record](https://registry.deploy.report/models/zebra-fetch-amr.md)
- [Manufacturer](https://registry.deploy.report/companies/zebra-technologies.md)

_Canonical: https://deploy.report/price/zebra-fetch-amr_
