# Ray-Ban Meta

Manufacturer: [Meta](/companies/meta)  
Category: wearable

## Summary

Ray-Ban Meta is Meta's line of AI-augmented smart glasses (with EssilorLuxottica), and the clearest case in the wearable cohort of a product that shipped what it promised: Meta AI voice, photo and video capture, live translation, and Look-and-Ask generally deliver as marketed. The lineup runs from about $299 (the 2023 Ray-Ban Meta) and ~$379 (Gen 2) up to $799 for the Ray-Ban Display with Neural Band, descending from the camera-only Ray-Ban Stories (2021). EssilorLuxottica reported about 7 million smart glasses sold in 2025 (a manufacturer-reported figure).

## Top line

> Ray-Ban Meta is shipping now at $299-$799 (actual sale price), no capability claims are on file, the model has no verified field deployments in the registry, and no incidents are on record.

## Readiness

- **Availability** (shipping-now): Shipping now.
- **Price honesty** (actual-sale-price): One price on file: $299-$799 (actual sale price).
- **Capability honesty** (no-claims): No reviewed capability claims on file for Ray-Ban Meta.
- **Real-world use** (commercial): Maturity: commercial. No verified deployments in the registry.
- **Safety record** (no-incidents): No incidents on record. No verified deployments either.

## What it claims to do

_No reviewed capability claims on file._

## Price

- $299-$799, _actual-sale-price_ ([Meta / Ray-Ban Meta](https://www.meta.com/smart-glasses/)) _as of 2026-06-01_

## Real-world use

_No verified deployments on file for Ray-Ban Meta._

## Safety record

_No incidents on record. No verified deployments either, so the absence is uninformative._

## Privacy

_No privacy practices disclosed or on file for Ray-Ban Meta._

## Specs

- **notes**: [{"label":"AI-augmented framing (deliberate)","value":"Recorded as the canonical AI-AUGMENTED (not AI-native) case: these are mainstream EssilorLuxottica eyewear (prescription/sunglasses) with Meta AI layered on as a voice/visual feature ('Hey Meta', look-and-ask). The first-gen Ray-Ban Stories (2021) shipped with cameras/audio and NO AI assistant; Meta AI was added in 2023. AI is an added modality, not the sole interface - distinct from AI-native devices (Humane/Rabbit/Friend)."},{"label":"Verified","value":"Genuinely consumer-available + mainstream: retailed via Ray-Ban, Best Buy, LensCrafters, Sunglass Hut, etc., across three shipping tiers (Ray-Ban Meta ~$379, Oakley Meta Vanguard ~$499, Ray-Ban Display $799). Meta + EssilorLuxottica extended the partnership beyond 2030; Meta holds ~5% of EssilorLuxottica."},{"label":"Claimed (company-stated, unaudited)","value":"Sales figures - ~7M units in 2025, 'more than tripled' year over year - trace to EssilorLuxottica's earnings statements relayed by CNBC/UploadVR; Meta does not break out glasses units in SEC filings."},{"label":"Category","value":"form_factor=wearable. AI-augmented smart-glasses cohort; the mainstream/commercial-mature anchor of the wearables category (contrast the AI-native startups)."}]
- **lineup**: Ray-Ban Stories (2021) -> Ray-Ban Meta (2023, $299) -> Gen 2 (~$379) + Oakley Meta Vanguard + Ray-Ban Display w/ Neural Band ($799) (2025)
- **function**: camera, open-ear audio, calls, livestreaming, plus Meta AI voice + multimodal 'look and ask'
- **formFactor**: wearable AI-augmented smart glasses (eyewear)

## What's under the hood

_No brain on file for Ray-Ban Meta._

## Frequently asked questions

### Is the Ray-Ban Meta actually available for purchase?

Yes, shipping now.

_Source: [Introducing Ray-Ban Meta (2nd gen; first eyewear with Meta AI built-in + 'Hey Meta'; $299)](https://about.fb.com/news/2023/09/new-ray-ban-meta-smart-glasses/)._

### What does the Ray-Ban Meta cost?

Ray-Ban Meta costs $299-$799 one-time (actual sale price).

_Source: [Meta / Ray-Ban Meta](https://www.meta.com/smart-glasses/)._

### Where is the Ray-Ban Meta being used?

No verified field deployments on record.

### Is the Ray-Ban Meta safe?

No incidents on record, but with no verified field deployments either, the absence is uninformative.

### How does the Ray-Ban Meta handle privacy?

No privacy practices disclosed or on file for Ray-Ban Meta.

### Who makes the Ray-Ban Meta?

Ray-Ban Meta is made by Meta, based in Menlo Park, California, USA.

_Source: [Introducing Ray-Ban Meta (2nd gen; first eyewear with Meta AI built-in + 'Hey Meta'; $299)](https://about.fb.com/news/2023/09/new-ray-ban-meta-smart-glasses/)._

## Manufacturer

- [Meta (https://about.fb.com/news/2023/09/new-ray-ban-meta-smart-glasses/)](https://about.fb.com/news/2023/09/new-ray-ban-meta-smart-glasses/)

## Compared to

- [Hey Pocket](/consumer/models/hey-pocket)
- [AI Pin](/consumer/models/humane-ai-pin)
- [Xiaomi AI Glasses](/consumer/models/xiaomi-ai-glasses)

## Sources

1. [Introducing Ray-Ban Meta (2nd gen; first eyewear with Meta AI built-in + 'Hey Meta'; $299)](https://about.fb.com/news/2023/09/new-ray-ban-meta-smart-glasses/)
2. [Meta Ray-Ban Display + Neural Band (sEMG wristband; in-lens HUD; $799)](https://about.fb.com/news/2025/09/meta-ray-ban-display-ai-glasses-emg-wristband/)
3. [Ray-Ban Stories (2021 first gen; cameras/audio, no AI assistant) - the AI-augmented lineage](https://about.fb.com/news/2021/09/introducing-ray-ban-stories-smart-glasses/)
4. [EssilorLuxottica + Meta long-term smart-eyewear partnership (beyond 2030)](https://www.essilorluxottica.com/en/newsroom/press-releases/essilorluxottica-and-meta-announce-long-term-partnership/)
5. [Connect 2025 lineup: Ray-Ban Meta Gen 2, Oakley Meta Vanguard, Ray-Ban Display](https://www.engadget.com/wearables/everything-meta-announced-at-connect-2025-second-gen-ray-ban-meta-oakley-meta-vanguard-and-meta-ray-ban-display-100007120.html)
6. [EssilorLuxottica more than tripled Meta AI glasses sales in 2025 (company-stated)](https://www.cnbc.com/2026/02/11/ray-ban-maker-essilorluxottica-triples-sales-of-meta-ai-glasses.html)
7. [Meta + EssilorLuxottica sold ~7M smart glasses in 2025 (company-sourced figure)](https://www.uploadvr.com/meta-essilorluxottica-sold-7-million-smart-glasses-in-2025/)
8. [Meta extends Ray-Ban partnership into 2030; ~5% EssilorLuxottica stake](https://www.roadtovr.com/meta-ray-ban-partnership-2030-ar-fashion)
9. [Meta / Ray-Ban Meta](https://www.meta.com/smart-glasses/) · 2025-09-01

_Canonical: https://deploy.report/models/ray-ban-meta_