# r1

Manufacturer: [Rabbit Inc](/companies/rabbit-inc)  
Category: wearable

## Summary

The Rabbit r1 is a $199 pocket AI companion device, unveiled at CES in January 2024 and still shipping into 2026, with no subscription. Its editorial throughline is the gap between demo and product: the launch demonstration of a Large Action Model (LAM) completing agentic tasks outran what the shipping product has consistently delivered. Rabbit has shipped software updates since launch, but consistent agentic task completion is not verified. DEPLOY classifies its maturity as pilot.

## Top line

> r1 is shipping now at $199 (actual sale price), no capability claims are on file, the model has no verified field deployments in the registry, and no incidents are on record.

## Readiness

- **Availability** (shipping-now): Shipping now.
- **Price honesty** (actual-sale-price): One price on file: $199 (actual sale price).
- **Capability honesty** (no-claims): No reviewed capability claims on file for r1.
- **Real-world use** (pilot): Maturity: pilot. No verified deployments in the registry.
- **Safety record** (no-incidents): No incidents on record. No verified deployments either.

## What it claims to do

_No reviewed capability claims on file._

## Price

- $199, _actual-sale-price_ ([Rabbit r1](https://www.rabbit.tech/)) _as of 2026-06-01_

## Real-world use

_No verified deployments on file for r1._

## Safety record

_No incidents on record. No verified deployments either, so the absence is uninformative._

## Privacy

_No privacy practices disclosed or on file for r1._

## Specs

- **notes**: [{"label":"Verified","value":"Unveiled CES Jan 2024 at $199 (Jesse Lyu, Teenage Engineering design). Pitched a 'Large Action Model' (LAM). Independent investigation (Android Authority) reproducibly showed the device runs a single Android 13 launcher app, contradicting the bespoke-OS/LAM framing."},{"label":"Commercial go-to-market (mixed tiering)","value":"Rabbit self-reported 100,000+ units sold (company claim, unaudited). The Verge reported only ~5,000 of ~100,000 buyers were active at any moment (Sept 2024). So it shipped at retail scale, but verified functional usage and the marketed capability fell well short - hence registry maturity=pilot (capability-grade), with the commercial distribution facts recorded here."},{"label":"Still active (verified)","value":"Rabbit continues shipping software: teach mode (2024), rabbitOS 2 (Sept 2025), rabbitOS 2.1 (Apr 2026), generative UI / agentic features. The product is NOT dead (lifecycleState=active)."},{"label":"Claimed / contested","value":"Late-2025/2026 reports (Tom's Guide) that employees went unpaid for months and a strike began are third-party, employee-sourced, and disputed by the company (which claims a signed financing term sheet). No wire/SEC corroboration. Treat as reported-not-established."},{"label":"Category","value":"AI-native wearable; form_factor=wearable. Canonical capability-claims-vs-verified-execution case alongside Humane AI Pin."}]
- **design**: bright orange square handheld with scroll wheel + camera; Teenage Engineering design
- **launch**: unveiled CES January 2024 at $199; no subscription
- **formFactor**: wearable / pocket AI companion device (handheld)

## What's under the hood

_No brain on file for r1._

## Frequently asked questions

### Is the r1 actually available for purchase?

Yes, shipping now.

_Source: [Rabbit r1 (Jesse Lyu, Teenage Engineering design, CES 2024, $199, LAM pitch; ~5k of ~100k active per Verge)](https://en.wikipedia.org/wiki/Rabbit_r1)._

### What does the r1 cost?

r1 costs $199 one-time (actual sale price).

_Source: [Rabbit r1](https://www.rabbit.tech/)._

### Where is the r1 being used?

No verified field deployments on record.

### Is the r1 safe?

No incidents on record, but with no verified field deployments either, the absence is uninformative.

### How does the r1 handle privacy?

No privacy practices disclosed or on file for r1.

### Who makes the r1?

r1 is made by Rabbit Inc, based in Santa Monica, California, USA.

_Source: [Rabbit r1 (Jesse Lyu, Teenage Engineering design, CES 2024, $199, LAM pitch; ~5k of ~100k active per Verge)](https://en.wikipedia.org/wiki/Rabbit_r1)._

## Manufacturer

- [Rabbit Inc (https://en.wikipedia.org/wiki/Rabbit_r1)](https://en.wikipedia.org/wiki/Rabbit_r1)

## Compared to

- [Hey Pocket](/consumer/models/hey-pocket)
- [AI Pin](/consumer/models/humane-ai-pin)
- [Xiaomi AI Glasses](/consumer/models/xiaomi-ai-glasses)

## Sources

1. [Rabbit r1 (Jesse Lyu, Teenage Engineering design, CES 2024, $199, LAM pitch; ~5k of ~100k active per Verge)](https://en.wikipedia.org/wiki/Rabbit_r1)
2. [Rabbit claims 100,000+ units sold (company self-report)](https://www.rabbit.tech/newsroom/quarterly-update-2024-q1)
3. [rabbit r1 changelog: active development into 2026 (rabbitOS 2.1, Apr 2026)](https://www.rabbit.tech/updates)
4. [Rabbit R1 review: a $199 AI toy that fails at almost everything](https://www.engadget.com/rabbit-r1-review-a-199-ai-toy-that-fails-at-almost-everything-161043050.html)
5. [Rabbit R1 is actually just an Android app (LAM claim debunk, reproducible)](https://www.androidauthority.com/rabbit-r1-is-an-android-app-3438805/)
6. [Rabbit R1 runs Android 13 under the hood](https://www.androidauthority.com/rabbit-r1-android-13-3438954/)
7. [rabbitOS 2 overhaul (Sept 2025; generative UI / agentic pivot)](https://www.rabbit.tech/newsroom/rabbitos-2-launch)
8. [Employees say unpaid for months; company teases new hardware (contested, third-party)](https://www.tomsguide.com/ai/whats-next-for-rabbit-employees-say-they-havent-been-paid-for-months-while-company-teases-new-ai-hardware)
9. [Rabbit r1](https://www.rabbit.tech/) · 2024-01-09

_Canonical: https://deploy.report/models/rabbit-r1_